DJ Dimplez has-been forced to apologise after the duvet art for his newest single, What a Night, was accused of channelling rapey vibes.
The image for the track, which features Tellaman & Kwesta, shows a sober-looking Dimplez escorting a lady who can hardly stroll down a back alley.
With a bottle clasped in her hand, she seems to be staggering as he wraps his arm round her waist for support, & the art work instantly attracted attention for all the incorrect reasons.
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â€œHands down the creepiest art cover I’ve ever seen,â€� twittered on outraged commenter.
â€œWow. Who thought this was a superb concept?â€� added another, & a 3rd questioned, â€œWhat is occurring right here?â€�
Now, the DJ has withdrawn the duvet & issued a heartfelt apology, insisting he didnâ€™t notice the rapey undertones.
â€œWith the release of my newest single, What a Night, it has-been delivered to me attention & realisation in that the supporting art work calls to mind rapistsâ€™ stereotypes,â€� he wrote to his 280,000 Twitter followers.
â€œMy team & I strives to exemplify the very best moral standards & takes feedback & product considerations very critically.
â€œUpon receiving feedback from my fans & the social community, we took immediate action to have it faraway from the singleâ€™s itemizing.
â€œI sincerely apologise to anyone who was offended by the art work. With the artwork, my intention was to by no means promote the mindless rape culture nor in that of profiting from women.”