Subway riders at the moment are reminded of the negativity in that comes with being a Knicks fan on the same day their preseason starts.
An FS1 ad marketing crusade is asking riders to “decide a side” on the Times Sq. to Grand Central shuttle: Are the Knicks hopeful or hopeless?
Half of the train has a unfavourable ad on the surface, referencing to the franchise as “hopeless” alongside pictures of Joakim Noah & Tim Hardaway Jr.
Noah signed a four-year, $72 million contract last yr & has-been extensively viewed as a bust for the franchise thus far. Hardaway Jr. turned several heads this offseason when the Knicks signed him to a huge four-year, $71 million deal.
On the inside the subway automotive, even the seats are full of unfavorable quotes.
Side by side are seats with “Sit right here in the event you blame Phil,” “Sit right here when you blame Melo,” & “Sit right here in case you blame Dolan.”
Nevertheless it was not all negativeâ€” the opposite side of the auto featured “hopeful” together with an image of show star Kristaps Porzingis.
The Knicks face the Nets at the Garden at 7:30 p.m. Tues..
The Daily News source has reached out to FS1 for remark.
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